Travis Stucky & Mark McBratney of Superior Image KS made the leap to screen printing & embroidery through their deep connections to baseball.
It makes sense. Think about it: who consistently needs custom apparel more than athletes? They’ve grown to gross sales of more than $500k in a wildly short timespan.
Bruce visited their shop in Wichita, Kansas and saw how Printavo has helped them handle a hectic contract printing schedule.
We goofed! They’re called Superior Image KS, not Superior Ink. Sorry about that!
They discussed how they’ve used word of mouth and connections to grow their business, how the i-Image computer-to-screen imaging system has helped them save tons of time, and even how good salespeople with knowledge of the printing process make for easier jobs.
What’s next for 2019? More traditional marketing efforts, a relocation, and really dialing in their process. Oh, and maybe a new M&R press as well
If you’ve got insights into how you’ve grown your business and marketed your shop, let us know – we want to talk to you! Maybe we’ll feature you on our podcast.
If you liked what Travis & Mark had to show us, check out these other valuable discussions we’ve had with Printavo partners:
- 24 years old – $2M shop: meet Ian Scherber
- Managing & growing a shop in a small town with Ryan Schraffenberger from Promotions Guy
- Lessons learned: how a subscription t-shirt business grew into a $6 million shop with Justin Lawrence of Oklahoma Shirt Company
- Marketing a custom t-shirt business with Jon Ladd from Terminus Tees
There’s always more help with setting up & using Printavo – as well as marketing and business advice from seasoned professionals – on our YouTube channel.
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