Podcasts

Why are you doing this all of this? Financial freedom? Happiness? Why did you pick up this book and read it? These are the pressing questions you must ask yourself before starting. You have decided to start your own business and therefore you have to define your own...

New to the printing industry? Contract printing might be a foreign concept. But it can be something you rely on to launch your business. Contract printing is a business-to-business practice where the customer shop supplies the raw products and print-ready artwork to...

Make your customer’s final impression your best impression. After you complete the printing and decoration process, you have to finish strong. You’ve worked hard to successfully produce your product, so you need to create a system for follow-through during...

Now that we are through the basics of order intake, we can begin looking at your company’s pre-production workflow. Ask yourself these two questions:  What am I offering to my customers?  How can I create a system for seamless, cost-effective and...

One of the best parts of running a business is working with so many different types of people. Ironically, this is a very challenging part as well. In our shop, it always seemed like the art proof and approval process brought out the most frustration. The...

So your shop is open for business and ready to accept orders. Implementing a simple, repeatable process for building orders is how you fulfill jobs quickly — and make money! This short chapter will demonstrate how to best build and execute new orders, talk about...

Before you fire up your presses and start decorating, make sure that you have a standardized workflow. In custom decoration, workflow refers to the stages a custom print job must pass through from start to finish. In later chapters, we’ll go into detail about...

You’ve set up your equipment, trained your employees and built a storefront. Now what? Are you as legit as a new Apple store in downtown New York City, with customers waiting to bust through the doors and order apparel?  While we all dream about that kind...

Now that you have your books and staff in place, managing the livelihood of your business and team is crucial. Making sure they are paid on time and in the most professional way possible is your new job.  There are several payroll solutions that will integrate...

Accounting This is the portion you might already be dreading in your business: the books. It’s easy to argue that accounting and bookkeeping are the most critical parts of your business. Having accurate books will ensure that you are running a clean and...

You’re about to board a flight from Chicago to Los Angeles. But this flight is unique because you get to choose your pilot. One is untrained, while the other has had six months of training. Which pilot do you choose? The one that’s been trained,...

Whether you’ve never purchased a piece of printing equipment before, or are looking to upgrade your current equipment to expand your shop, think carefully through any equipment purchase you make for your business. The “Why”  The first thing to...